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A FAVOURITE AMONGST
SPONSORS |
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Various companies have over the years chosen to form a partnership with this popular festival by means of sponsorships. With more than
32 000 visitors and extensive
media coverage before the
festival, this has become a dream opportunity for sponsors. Four companies have been part of the Cheese Festival family in this way for ten years: Simonsberg Cheese, Ladismith Cheese, Absa and Welmoed (The company of wine people). Certificates of
appreciation were handed to
them at a special awards ceremony. |
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| OVER 35 TONS OF CHEESE TASTED AND BOUGHT |
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“The Cheese Festival contributes
to a more informed cheese consumer and over the span of
just four days our products are exposed to a wide spectrum of visitors,” says Rian van der
Merwe, Marketing Manager of Ladismith Cheese.
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| BOUTEQUE CHEESE MAKERS LOVED FESTIVAL |
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Peter and Francy Schoeman, from Langbaken Karoo Cheese (Williston) brought their cheese
to the festival for the first time: “Our enterprise is fairly new and we’re 700km away from the
Cape’s larger food markets, but now it feels as though everyone
that loves cheese knows about
us,” says Francy, Langbaken’s cheese maker. “It is
tremendously satisfying to
receive immediate feedback
from consumers.”
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| FUN GALORE |
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Families, kids and all people
young at heart had a great time
at the SA Cheese Festival.
Kids shed their energy on the spongebox jumping castle and
ran around with their SPCA doggies.
The karaoke performances in the DStv kidzone entertained and surprised onlookers, while
parents enjoyed their purchases
of the day, listening to live music.
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